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A penalty from Google means your search engine rank is going to be impacted.  Stay with articles on Googles side.  Its also very important to write content relevant to your business.  You may attract an audience but not the right audience to your site if you write a post on something that doesnt pertain to your business. Publish Unique Content Some business owners fall prey to having niche marketing business or an agency to write and post content.  While thats okay, do your research to ensure the content you're getting is not also printed on another blog.  An easy way is to conduct a Google search of this very first paragraph of any content that you buy from business or a writer. Check out this post on the best way best to write original content Should you arent able to outsource your blog articles.    Write Regularly A situation that is common seen with business blogging is that business owners start writing and then stop after a brief time period.  Keep an editorial calendar and stick to a schedule for blogging. Its also important to recognize that there is essentially no limit to the maximum amount of blogging you're doing Even though you should strive to blog for a minimum.  A blog that hasnt may lead individuals that encounter that the company to be believed by it is inactive also. You can eventually become the thought leader in your business Should you write about something specific enough on your blog.  While thought leadership is vital, not every blog post needs to be award-worthy.  Listed below are 130 ideas business blog themes which you can use all year long.    Split the Text nobody likes to see a giant block of text.

 

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Title your article if your post is a list of must-dos or tips.  Stumbling upon a blog post with 7 business blogging best practices presented in a numbered list is more appealing to readers compared to a very long post with apparently no business.  Readers may intimidate right into not spending their time reading your article. Reduce bounce speed by breaking up posts.    By adding pictures in 15, use Images is.  Pictures and graphics are appealing and keep viewers interested.  Returning to the case in the first stage, youre and if youre writing a post using targeted key words for it include pictures of this award in the article!  Post pictures of a party or the award ceremony to celebrate the winners. In case you dont have some pictures to add, use a stock photograph that is free rather than not adding any image in any way.  Keep in mind also that properly tagging your images can help to boost the SEO of the post to.  Google cannot read images, but it can read the alt text (text option ). Images have the potential to rank on Google.     Establish expectations Dont expect website success instantly.  Results will take some time.  Business sites will help convert visitors into leads instantly since they allow a business owner to display their knowledge and experience in the business. This doesnt imply, however, working for you or that blogging right.   Follow these blogging best methods for your blog and you need to see success!  For help getting started with business blogging, then download our free guide below: This post was published July 6, 2018 and updated.

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Should you use blogging to market your company, you know that writing blog posts that are fantastic is half the battle.  Understanding how to title them, talk about them and when to post them may make all the difference in whether your sites get commented , read and sharedor ignored.  The Colossal Content advertising Report recently examined 1.16 million posts from 4,618 blogs by publishers such as content marketers, individuals and media firms. When Should You Post In case youre posting on weekdays, for example 87 percent of those articles in the analysis, you might want to rethink your strategy.  Blogs posted on weekends actually got societal shares.  Saturdays were the very best afternoon for sharing: Although only 6.3% of posts in the analysis were published on Saturdays, these posts got 18% of social shares. To 6 Eastern time), many engagement with and social sharing of articles occurred after hoursfrom 9 p.m. to midnight Eastern, with a big spike in 10 to 11 p.m. Takeaway: Try scheduling some articles for weekends and/or sharing articles on social websites afterwards at night instead of during business hours. Once post titles went beyond 60 characters, however, social sharing declined.  Should you ask a question in your post names Survey says Yeswhile 95 percent of blog post names didnt include a question mark, those who did received almost twice as many shares that are societal as the average.  Keep in mind that articles with two or more question marks had the least amount of shares. Takeaway: When you name blog posts, start looking for a middle ground.  Dont go overboard, although questions spark interest.  By using exclamation points and dont capitalize like a teenaged woman.  

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Want more tips to Advertise your business Register for the Web.com Small Business Forum Online.  Being a member of the Small Business Forum enables you get to know other business owners, remark on our posts, to ask questions regarding marketing and get special offers from our partners on company services. Word Press is a powerful CMS capable of constructing about any kind of Website and has existed for a little while now you would want.  With that said, Word Press started as a platform.  A tremendous amount has grown but you can see a lot of its ancient influences exist. While Word Press sites contain sites, theyre typically only a part of the Word Press site as whole.  Websites are added on so frequently that they are almost regarded as an afterthought when it is time to put them in.  While we suggest a blog for most websites, we also need to caution people about slapping them too hastily or using blogs badly. Below, we examine some standards and suggestions to make sure that your Word Press blog is a source that people actually want to read.  If youre likely to read the article based on its ease of reading readability Determines Retention When you look at a blog post, you can tell. We typically dont remain on these pages for at least a few paragraphs, if that unless that content is absolutely amazing!  When putting together your site, its important to be sure your audience isnt combating your design to read the report.  Below are tips to keep your site legibility in sequence: Use larger fonts.